The much-talked-about luxury perfume brand from Grasse has expanded into Dubai and is now looking forward to reaching musicians across France and the US.

Though all of our five sensory organs are important in helping us sense what we see, eat, hear, touch, and smell, one cannot deny how evocative music and smell can be. What we wish to imply here is that perfumes and scents have enhanced people’s moods, while music has enhanced even personalities, creative thinking abilities, and much more. El Nabil, a one-of-a-kind perfume brand made in Grasse, France, and now expanded in Dubai to target more audiences in the GCC, is one brand to have come up with the idea of collaborating with musicians.

The team at El Nabil believes they have already excelled at enhancing people’s moods with their top-notch perfume products. Thus, they thought they would join hands with musicians to further improve the moods, creativity, and personalities of their customers and people.

This branding strategy proves the excellence of the professionals working day in and day out at El Nabil, who are committed to spreading their “scent” of brilliance among people, eventually bringing people together through perfumes and music.

They have intertwined the two different worlds of music and fragrance. They have their finger on the pulse of cultural fusion, which can be proved by their new strategy to reach more people through music and collaborating with artists in France and the US.

This way, El Nabil has adopted an avant-garde approach to infusing the essence of perfumes and music, promising people a sensorial journey by intersecting the two to transcend boundaries and captivate people’s imaginations and musical experiences.

The team at El Nabil spoke about how excited they feel to join hands with musicians in France and the US and meet more music influencers as well on social media to spread the word about El Nabil’s perfumes and its excellence in luxury perfumery, offering 100% French perfumes made in Grasse, France.

It will be exciting to see what more innovative strategies the El Nabil (@elnabilofficial) team adopts to cement their position as market leaders in the coming years.